Beverly Call Center Services Company Wins Training Grant
From Massachusetts Workforce Training Fund
Second Training Grant Awarded to OnBrand24
BEVERLY, MA, April 10, 2014 – OnBrand24, the leading call center services provider in Massachusetts serving companies in the Boston area and nationwide, has received a second workforce training fund matching grant, for $173,140, from the Massachusetts Office of Labor and Workforce Development for advanced customer service and sales skills training.
The Beverly office of Sandler Training, a global leader in the development of powerful sales and customer service organizations, will provide the training. OnBrand24 call center services agents and managers will undergo rigorous training in the most effective sales closing, account management, upselling and cross-selling, and people skills.
The matching grant is funded by a Workforce Training Fund grant through the Commonwealth of Massachusetts, Executive Office of Labor and Workforce Development. The grant program is administered by the Commonwealth Corporation. It follows a Workforce Training Fund grant won by OnBrand24 in December 2011, also used in partnership with Sandler, which was instrumental in the OnBrand24’s growth and the hiring of more than 200 new employees over the past two years. Total Workforce Training Fund matching grant came to $5.4 million.
“We greatly appreciate the state of Massachusetts’ investment in the skills and career development of its workers,” said Mark Fichera, CEO, OnBrand24. “OnBrand24 is very excited to build upon the skills our employees have acquired from Sandler, taking our call center services capabilities to the next level. To compete globally in the call center services industry, we need to have the most highly skilled workforce in the world. The Workforce Training Fund helps us grow our business in Massachusetts and cultivating a top-notch workforce.”
OnBrand24, located in the Cummings Center in Beverly, was founded in 1980 and has partnered with more than 400 companies, providing both “inbound” customer service and upselling/cross-selling capabilities and “outbound” B2B lead generation, appointment setting and sales services. The company now has 275 employees, more than 100 clients and projected 2014 revenues of $15 million.
Sandler Training focuses on a wide range of sales and customer service best practices, including effective phone and email protocols, active listening techniques to establish customer comfort, uncovering true buying motives, handling upset and angry clients, generating additional sales through up-selling and cross-selling, effective prospecting and cold calling skills, and advanced sales closing and sales management strategies.
OnBrand24, which provides premier outsourced call center services 24/7, has enjoyed strong growth over the past two-plus years, hiring more than 200 new employees while adding substantially to its client roster. The company was named to the Inc. 5000 list of the fastest growing private companies in the United States, and for two years in a row has been cited by TopTenREVIEWS, an independent business services and products review organization, for call center services excellence.
“We provide each client strong senior management attention, we build customized programs and our staff is highly trained, experienced and motivated,” said Fichera. “Sandler training is ideal for us because of the strong focus we bring the unique requirements of each of our client’s programs. We expect to become an even stronger player in the domestic call center market.”
About OnBrand24
OnBrand24, Beverly, Massachusetts, is a full-service domestic call center services company that provides outsourced telemarketing services around-the-clock for clients in the e-commerce, retail, technology, healthcare and manufacturing industries. All OnBrand24 customer service and lead generation specialists work at the company’s call center facility. The company boasts many long-term client partnerships as a result of its 24/7 unconditional consistency, dedication and loyalty. OnBrand24 prides itself on assuming the brand of each of its customers by mastering the products, goals and culture integral to those businesses. For more information, visit us at www.OnBrand24.com.
