Request a Quote

TOLL FREE: 1-855-662-7263

The Ecommerce Customer Experience Is the Focus for OnBrand24 at 2015 IRCE

Mark Fichera

Enhancing the online customer experience is the focal point for thousands of retail and ecommerce executives and hundreds of exhibitors at the Internet Retailer Conference and Exhibition (IRCE) in Chicago, McCormick Place (West Building), June 2-4.

Read More
Topics: Customer Service, IRCE, Call Center Solutions, Quality Assurance, Call Center Outsourcing, Call Center Agent

Call Center Staffing Stability: It’s a Critical Success Factor

Mark Fichera

 

Retention of call center customer service and lead generation representatives is a critical corporate function and top management priority. 

 

Read More
Topics: Call Center Solutions, Call Center Outsourcing, Telemarketing Services

Is The Customer Always Right?

Betsy Breitborde

DRIVING SALES THROUGH BETTER CUSTOMER SERVICE:

The truth is that the better the customer experience is, the more your customer service strategy becomes a resource that contributes to profit just like a marketing or advertising strategy. Like a chain reaction, a great customer experience will convert into other assets like repeat business and referral business. It's the quality of that customer experience that will dictate how far this chain reaction can reach.

So, does this mean the customer is always right? Before we get into the different ways you can answer this question, we would like to offer you some other, related information and articles that will help develop customer service and this excellent customer experience we are referring to:

Read More
Topics: Customer Service

Get To know your customers through Customer Experience Management

Betsy Breitborde

Customer Experience Management: What it is and Why You Should Care

We all know what a bad rap customer service gets. But what if you could keep an eye on each customer experience, from the call center to online, to ensure a strong relationship is forged? You can and you should. This important strategy is called customer experience management.

Read More

10 Things Every Salesperson Should Do While Cold Calling

Betsy Breitborde

 

Are you new to sales? Step one is to never show your greenness to your prospective customer, or the deal could go south. Be an expert about what you’re selling, and use the following sales tips to project confidence and nail the sale.

Read More

Do your call center agents accurately represent your brand personality?

Mark Fichera

 

There's only one acceptable answer to this question, and that answer is "yes!" If not, your customers may not remain your customers for long. If you have a brand personality worth sharing (which we're hoping you do) your call center agents needs to be communicating it to your customers, otherwise what's the point of having brand personality in the first place?

Read More
Topics: Transparency, Call Center Solutions, Customer Service Quality, Call Center Agent

Important Considerations When Deciding to Outsource to a Call Center

Mark Fichera

 

Deciding to take the plunge to outsource to a call center is a major decision. Turning over the critical function of customer interaction to a third party carries with it inherent risks. But those risks can be managed correctly , enabling the advantages of call center outsourcing to be realized.
Read More
Topics: Call Center Solutions, Call Center Outsourcing, Telemarketing Services

Is your Call Center Growing Brand Loyalty?

Mark Fichera

Your Call Center Should Be Growing Brand Loyalty. Is It? 

What is Brand Loyalty?

Brand loyalty is what keeps your customers coming back regardless of price. It means they’ve come to believe you deliver a superior product or service and level of customer service that is worth whatever amount you’re charging. Which means consumers who are loyal to your brand will most likely remain loyal even if they encounter a few bumps in the road. Brand loyalty is basically the holy grail of consumerism, and is worth striving for in every dimension of your business. And more and more one of the leading dimensions for deepening brand loyalty is your call center. 

Read More
Topics: Customer Service, Customer Service Quality, Brand Loyalty

5 Secrets to Effective Appointment Setting

Mark Fichera

  1. Close on the Appointment, Not the Sale

If you’re on a sales prospecting call and things are going well, often times the temptation is to try for the sale right then and there.  Let’s face it; getting the sale on the first call isn’t very likely. It’s pure magic when it happens, but it doesn’t happen all that often. Instead, set an internal goal of appointment setting, not closing. It’s a much more attainable goal, and getting your prospects to sign on the line which is dotted has a higher likelihood of success in person.

Read More
Topics: B2B Lead Generation, Upselling, Cross-Selling, Appointment Setting, Sales, Telemarketing Services

Live Chat Best Practices for Retail / E-commerce Companies

Mark Fichera

Looking to Add Live Chat Software to your Retail or E-Commerce Site?

December 5, 2014 - For retailers and e-commerce companies, maximizing the value of live chat customer service involves several basic principles that make all the difference when you add chatting capability to your retail site.

Read More
Topics: Customer Service, Call Center Solutions, Quality Assurance, Live Chat